Digital Marketing Executive · Delhi

DigitalXNode is looking for a creative, performance-driven Digital Marketing Executive experienced in social media, paid ads, and AI marketing tools.

Key Responsibilities

• Plan, execute, and optimize integrated digital marketing campaigns across Meta, Google, LinkedIn, and other channels.
• Leverage generative AI tools to accelerate content creation, visual asset generation, and copy testing.
• Manage end-to-end paid advertising campaigns, optimizing for ROAS, CPA, and lead quality.
• Develop and execute social media marketing calendars to enhance brand awareness and audience engagement.
• Collaborate with graphic designers, copywriters, and video editors to produce high-converting creative assets.
• Conduct keyword research and coordinate on-page/off-page SEO initiatives to drive organic traffic.
• Track campaign metrics daily using Google Analytics and platform-specific reporting dashboards.
• A/B test ad creatives, landing page copy, and audience targeting to boost conversion rates.
• Generate structured weekly and monthly campaign performance reports with actionable optimization insights.
• Monitor industry best practices, emerging AI marketing technologies, and competitor strategies.