Social Media Manager · Gurugram

Responsibilities

• Develop and implement a comprehensive social media strategy for Acko Drive, focusing on building a strong personal brand and driving engagement with the target audience.

• Manage social media requirements, including creating and scheduling content, engaging with the audience, monitoring performance, and analyzing data to inform future decisions.

• Collaborate with the team to develop and implement social media campaigns that meet the company's goals and objectives, leveraging innovative content ideas and staying up-to-date with the latest trends and developments.

• Provide exceptional communication and project management skills to effectively manage multiple tasks and meet deadlines, ensuring seamless execution of social media campaigns and initiatives.

• Develop and maintain a strong network of social media influencers and partners to amplify Acko Drive's social media presence and reach.

• Stay up-to-date with the latest social media trends, Gen Z sensibilities, and innovative content ideas to ensure Acko Drive remains ahead of the curve in the competitive social media landscape.

• Continuously evaluate and improve social media performance using analytics tools, making data-driven decisions to enhance engagement and reach.

• Foster a culture of creativity and innovation within the social media team, encouraging experimentation and calculated risk-taking to drive growth and success.

• Build and maintain strong relationships with cross-functional teams, including marketing, communications, and product to ensure seamless execution of social media campaigns and initiatives.

• Develop and implement social media crisis management plans to mitigate potential risks and ensure a timely response to emerging issues.

Skills & Qualification

• Strong knowledge of social media platforms, including Instagram, and ability to create engaging content that resonates with the target audience, leveraging creative vision and innovative storytelling techniques.

• Deep understanding of the latest social media trends, Gen Z sensibilities, and innovative content ideas to develop and implement effective social media strategies that drive engagement and growth.

• Excellent communication and project management skills to effectively manage multiple tasks and meet deadlines, ensuring seamless execution of social media campaigns and initiatives.

• Passion for social media, creativity, and a willingness to stay up-to-date with the latest trends and developments, with a keen eye for content creation and an innovative approach to social media marketing.

• Strong analytical skills to evaluate and improve social media performance using analytics tools, making data-driven decisions to enhance engagement and reach.

• Ability to work collaboratively with cross-functional teams to develop and implement social media campaigns and initiatives that meet the company's goals and objectives.

• Familiarity with social media analytics tools to track performance and make data-driven decisions, with a focus on driving engagement and growth.

• Deep understanding of the automobile world and its related trends, with a keen eye for content creation and an innovative approach to social media marketing.

• Strong problem-solving skills to adapt to emerging challenges and opportunities in the social media landscape, with a focus on driving growth and success.

• Ability to develop and maintain a strong network of social media influencers and partners to amplify Acko Drive's social media presence and reach.