Key Responsibilities:

<ul>
<li style="margin-left:1.6rem;">Plan, execute, and optimize paid campaigns across Google, Meta, YouTube, and other digital performance platforms to achieve business KPIs.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Monitor campaign performance metrics (CPL, CTR, CVR, CAC) and ensure budget efficiency.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Manage and optimize audience targeting, ad creatives, copy, and landing pages to improve quality scores and conversions.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Collaborate with creative, tech, and product teams to identify winning results.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Track and report campaign performance through tools like Google Analytics, Data Studio, and CRM dashboards.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Identify and explore new paid channels, tools, and automation opportunities to scale performance.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Ensure alignment of marketing campaigns with overall brand and business goals. </li>
</ul>
Requirements:

<ul>
<li style="margin-left:1.6rem;">Bachelor’s degree in Marketing, Business, or a related field.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Minimum 2+ years of experience in performance marketing</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Hands-on experience with Google Ads, Meta Ads Manager, &amp; other performance channels.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Strong analytical skills with proficiency in Google Analytics, Excel, and campaign reporting tools.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Understanding of lead generation, attribution models, and CRM integration.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Ability to handle large-scale campaigns with multiple stakeholders.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Excellent communication skills and a collaborative mindset. </li>
</ul>

Performance Marketing Executiv

Key Responsibilities: Plan, execute, and optimize paid campaigns across Google, Meta, YouTube, and other digital performance platforms to achieve business KPIs. Monitor campaign performance metrics (CPL, CTR, CVR, CAC) and ensure budget efficiency. Manage and optimize audience targeting, ad creatives, copy, and landing pages to improve quality scores and conversions. Collaborate with creative, tech, and product teams to identify winning results. Track and report campaign performance through tools like Google Analytics, Data Studio, and CRM dashboards . Identify and explore new paid channels, tools, and automation opportunities to scale performance. Ensure alignment of marketing campaigns with overall brand and business goals. Requirements: Bachelor’s degree in Marketing, Business, or a related field. Minimum 2+ years of experience in performance marketing Hands-on experience with Google Ads, Meta Ads Manager, &amp; other performance channels . Strong analytical skills with proficiency in Google Analytics, Excel, and campaign reporting tools . Understanding of lead generation, attribution models, and CRM integration. Ability to handle large-scale campaigns with multiple stakeholders. Excellent communication skills and a collaborative mindset.

Performance Marketing Executiv in Gurugram (UID-13868)

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Job Description for Performance Marketing Executiv

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