Product Marketing Lead · Bengaluru

Wise is a leading financial technology company focused on providing seamless money transfer services. We are looking for a Product Marketing Lead to join our team in Bengaluru.

Responsibilities:

• Develop and execute marketing strategies for product launches.
• Conduct market research to identify customer needs and trends.
• Collaborate with product management to align marketing efforts.
• Create compelling marketing materials and campaigns.
• Analyze campaign performance and optimize accordingly.
• Engage with stakeholders to gather feedback and insights.
• Manage social media and online presence for product promotion.
• Coordinate with sales teams to support lead generation.
• Monitor competitor activities and market dynamics.
• Prepare reports on marketing performance metrics.