Digital Marketing Executive · Mumbai

Audi Mumbai West is hiring a Digital Marketing Executive to manage and optimize digital presence and lead generation initiatives for luxury automotive sales and service.

Key Responsibilities

• Plan and execute digital marketing campaigns across channels including search, social, and display.
• Manage the dealership's presence across social media platforms including Instagram, Facebook, and LinkedIn.
• Assist in running targeted Google Ads and Meta Ads campaigns to generate high-intent automotive leads.
• Monitor and optimize landing pages to maximize lead conversion rates.
• Collaborate with the creative team to produce high-quality visual and copy content aligning with brand guidelines.
• Analyze website traffic and campaign performance using Google Analytics and reporting dashboards.
• Coordinate email marketing newsletters and customer retention campaigns.
• Support dealership event promotions and offline brand activation through digital channels.
• Track, report, and optimize the cost-per-lead and overall return on ad spend (ROAS).
• Keep abreast of emerging digital trends and luxury automotive marketing benchmarks.