Senior Manager, CRM Marketing · Mumbai
Crunchyroll · Crunchyroll
Explore more opportunities at Crunchyroll. See all open roles.
Job highlights
Designation Offered
Senior Manager, CRM Marketing
Job Role
Digital Marketing Manager
Department
Marketing
Job Type
Fulltime
Salary
18.00Lacs
Experience
6–10 years
Job Location
Mumbai
Education
Bachelors/Undergraduate Degree
Posted by
Crunchyroll
Posted On
7 May 2026
Valid until
6 Jul 2026
Skillset required
Job Description for Senior Manager, CRM Marketing
A role-focused description with responsibilities, expectations, and qualifications for this opening.
Company Overview
Crunchyroll delivers the art and culture of anime to a passionate community, serving over 100 million fans worldwide.
Main Responsibilities:
- Lead CRM engagement for India and MENA regions.
- Own the CRM campaign calendar and execute high-impact campaigns.
- Plan and manage campaigns for title launches and catalog discovery.
- Analyze customer data to drive segmentation and targeting strategies.
- Collaborate with cross-functional teams to enhance customer experience.
- Monitor campaign performance and optimize for better results.
- Develop strategies to increase customer retention and engagement.
- Prepare reports and insights for senior management.
- Stay updated on industry trends and best practices in CRM marketing.
- Foster relationships with key stakeholders to align marketing efforts.
About this opening
Crunchyroll is hiring a Digital Marketing Manager in the Marketing team based in Mumbai.
This role is fulltime, flexible, 6–10 years experience, ₹12 lakh–₹18 lakh per year—matched against UnoJobs' verified employer data.
Skills evaluated for this opening include Storytelling, Segmentation, CRM, Strategy, Partnerships. Apply directly through UnoJobs to keep your application visible to Crunchyroll without bouncing across multiple sites.
- Role
- Digital Marketing Manager
- Department
- Marketing
- Location
- Mumbai
- Work mode
- Flexible
- Experience
- 6–10 years
- Compensation
- ₹12 lakh–₹18 lakh per year
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