Marketing Operations Manager · Noida
Shine.com · Shine.com
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Job highlights
Designation Offered
Marketing Operations Manager
Job Role
Operations Manager
Department
Business Operations
Job Type
Fulltime
Salary
12.00Lacs
Experience
6–10 years
Job Location
Noida
Education
Bachelors/Undergraduate Degree
Posted by
Shine.com
Posted On
3 May 2026
Valid until
2 Jul 2026
Skillset required
Job Description for Marketing Operations Manager
A role-focused description with responsibilities, expectations, and qualifications for this opening.
We are seeking a Marketing Operations Manager to join our rapidly growing team.
In this role, you'll spearhead the optimization of our marketing operations, from technology implementation to lead management and conversion strategies. Your expertise will guide the planning and execution of email campaigns, in-app messaging, and other initiatives aimed at improving trial and upsell conversions.
Collaborating across departments, you'll drive e-commerce bookings and refine our marketing funnel. If you're ambitious, results-driven, and ready to impact our marketing efficiency directly, we'd love to hear from you.
Responsibilities
- Identify and implement new marketing technologies.
- Lead the integration of marketing automation and CRM systems.
- Manage incoming leads and coordinate handoff to sales.
- Plan and execute strategies to improve trial and upsell conversion rates.
- Design, build, and maintain reports on e-commerce activity.
- Execute and measure conversion tests and experiments.
- Collaborate with internal teams to optimize landing pages and marketing funnels.
- Evaluate customer experience across multiple channels and touchpoints.
- Optimize user funnels and instrument conversion points.
- Evaluate emerging technologies for potential adoption.