Sales Manager - Gold Loan · Barabanki, Uttar Pradesh

The role entails scaling up the business & distribution of Gold-Loan lending for a designated area by delivering banking needs to customers in the most cost-efficient and technology-effective manner. The incumbent will collaborate closely with Retail, Product, Operations, Retail-Liability, IT, and other teams to provide a seamless, fulfilling customer experience and ensure IDFC First becomes the primary bank for all banking needs.

Key Responsibilities

• Identify branches and potential locations for Gold-Loan business based on market surveys, competition mapping, and volume analysis.
• Increase distribution channels by identifying non-branch avenues for Gold-Loan sales.
• Achieve a minimum Gold-Loan productivity of ₹40 lacs per month on new business and ensure 80% re-generation on eligible customers.
• Recruit dedicated manpower for Gold-Loan to drive customer acquisition.
• Monitor and analyze sales performance metrics.
• Develop and implement training programs for sales teams.
• Collaborate with marketing to create promotional strategies.
• Ensure compliance with regulatory requirements.
• Build and maintain relationships with key stakeholders.
• Provide regular reports on sales activities and market trends.