Job ID · 16946
Marketing Planning Manager · Mumbai
Abbott Laboratories · Abbott Laboratories
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Job highlights
Designation Offered
Marketing Planning Manager
Job Role
Digital Marketing Manager
Department
Marketing
Job Type
Fulltime
Salary
15.00Lacs
Experience
6–10 years
Job Location
Mumbai
Education
Bachelors/Undergraduate Degree
Posted by
Abbott Laboratories
Posted On
1 May 2026
Valid until
30 Jun 2026
Skillset required
SalesMarket ResearchProduct DevelopmentStrategySales Strategy
Job Description for Marketing Planning Manager
A role-focused description with responsibilities, expectations, and qualifications for this opening.
Marketing
Job Description
As a Marketing Planning Manager for General Medicine, you will implement marketing and sales strategies for complex products/services to meet established sales or market share targets.
- Conduct market research and oversee product development.
- Set pricing and launch new products.
- Monitor advertising campaigns and sales performance.
- Analyze market trends and consumer behavior.
- Evaluate product performance and customer feedback.
- Collaborate with cross-functional teams to align strategies.
- Develop marketing materials and presentations.
- Manage budgets and allocate resources effectively.
- Prepare reports for senior management.
- Lead marketing initiatives for product launches.