Years Of Exp

<ul>
<li>3 to 4 years</li>
</ul>

Skills Required

<ul>
<li>Brand Management, Brand Strategy, Campaigns, Influencer Marketing, Atl, Btl</li>
</ul>

Role

<ul>
<li>Lead cross-functional brand alignment across performance, product, and creative</li>
</ul>

<ul>
<li>Track brand KPIs across awareness, preference, and engagement</li>
</ul>

<ul>
<li>Manage, track and optimise influencer partnerships across tiers and platforms</li>
</ul>

<ul>
<li>Analyze revenue sources and identify opportunities for TOF brand influence across organic and paid channels</li>
</ul>

<ul>
<li>Manage product launch and/or overall category-specific brand campaigns</li>
</ul>

<ul>
<li>Liaise with creative, event, media agencies and production partners for execution</li>
</ul>

<ul>
<li>Recommend new formats, audiences, initiatives or partnerships based on learnings</li>
</ul>

Qualifications and Skills:

<ul>
<li>3-4 years of experience in brand marketing</li>
</ul>

<ul>
<li>Hands-on experience with influencer marketing, digital campaigns, and BTL activations</li>
</ul>

<ul>
<li>Strong data literacy - comfort with campaign analytics, dashboards, and insighting</li>
</ul>

<ul>
<li>Ability to lead creative briefs, collaborate with design/content teams/agencies, and review output</li>
</ul>

<ul>
<li>A growth mindset and love for building brands from the ground up</li>
</ul>

<ul>
<li>Excellent communication skills—both written and verbal</li>
</ul>

Brand Manager

Years Of Exp 3 to 4 years Skills Required Brand Management, Brand Strategy, Campaigns, Influencer Marketing, Atl, Btl Role Lead cross-functional brand alignment across performance, product, and creative Track brand KPIs across awareness, preference, and engagement Manage, track and optimise influencer partnerships across tiers and platforms Analyze revenue sources and identify opportunities for TOF brand influence across organic and paid channels Manage product launch and/or overall category-specific brand campaigns Liaise with creative, event, media agencies and production partners for execution Recommend new formats, audiences, initiatives or partnerships based on learnings Qualifications and Skills: 3-4 years of experience in brand marketing Hands-on experience with influencer marketing, digital campaigns, and BTL activations Strong data literacy - comfort with campaign analytics, dashboards, and insighting Ability to lead creative briefs, collaborate with design/content teams/agencies, and review output A growth mindset and love for building brands from the ground up Excellent communication skills—both written and verbal

Brand Manager in Bengaluru (UID-14247)

Job Description

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Skills Required for Brand Manager

Job Description for Brand Manager

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