What You’ll Own

<ul>
<li style="margin-left:1.6rem;">Concept to output: Take rough briefs/prompts/business problems and turn them into sharp, on-brand images &amp; visual ideas using both GenAI tools and traditional design tools.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Multi-category assets: Design always-on assets across different categories &amp; objectives (performance marketing, brand, CRM, app, social, etc.).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Platform-native creativity: Adapt ideas/visuals intelligently for Instagram, YouTube, CRM, OOH, app etc., knowing when to stay strict on brand guidelines and when to bend them to fit the medium.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Brand stewardship: Guard the sanctity of brand guidelines, while pushing the edges in a thoughtful, strategic way.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">GenAI exploration: Use tools like Midjourney, Gemini, ChatGPT, Runway, etc. to generate concepts, imagery across categories and final static + short form video assets.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Systems &amp; libraries: Help build and maintain a high-quality library of prompts, templates and brand assets that make the whole team faster and sharper.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Self-driven projects: Identify visual/creative opportunities teams are not asking for yet and lead them end to end. </li>
</ul>
Must Haves

<ul>
<li style="margin-left:1.6rem;">Great taste: A sharp eye for typography, layout, colour, visual hierarchy and composition.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Bar-raiser mindset. You’re not here to ‘service requests’; you’re here to elevate how the brand looks and feels.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">GenAI fluency: Hands-on experience and portfolio with Midjourney/Gemini/RunwayML (or similar) as part of your creative process, not just for fun, but for shippable work.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Strong skills in Figma + Adobe Suite (Photoshop / Illustrator / After Effects or similar).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Ability to interpret business and marketing context: you may not know all the numbers, but you understand what a creative is supposed to do (clicks, recall, trust, etc.).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">A portfolio showing distinctive, well-crafted work (links required).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">High ownership &amp; agency: 0 follow-ups needed to move work forward; you close loops yourself. </li>
</ul>
Preferred Experience

<ul>
<li style="margin-left:1.6rem;">Experience working brand-side for a D2C or consumer tech brand, not just agency.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Demonstrable high-quality work created with GenAI tools (before/after, prompts, process is a plus).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Comfort working with motion (simple animations, social videos).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Experience collaborating with performance marketing and brand teams</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Experience streamlining creative workflows with automation/AI for speed</li>
</ul>

How You Work

<ul>
<li style="margin-left:1.6rem;">You’re comfortable with creative risk: exploring new routes, not just safe, expected ones, while still staying true to the brand.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">You don’t need to be ‘managed’, you manage the work.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">You take a brief, ask sharp questions (if needed).</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">You have a strong opinion on what ‘good’ looks like and the craft to back it. </li>
</ul>
What to Share When You Apply

<ul>
<li style="margin-left:1.6rem;">Portfolio link (mandatory): please highlight:</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">2-3 projects where you used GenAI tools meaningfully.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">2-3 projects that show strong brand consistency across formats.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">A short note (3-4 lines) on how you currently use GenAI in your workflow.</li>
</ul>

Graphic Designer

What You’ll Own Concept to output: Take rough briefs/prompts/business problems and turn them into sharp, on-brand images &amp; visual ideas using both GenAI tools and traditional design tools. Multi-category assets: Design always-on assets across different categories &amp; objectives (performance marketing, brand, CRM, app, social, etc.). Platform-native creativity: Adapt ideas/visuals intelligently for Instagram, YouTube, CRM, OOH, app etc., knowing when to stay strict on brand guidelines and when to bend them to fit the medium. Brand stewardship: Guard the sanctity of brand guidelines, while pushing the edges in a thoughtful, strategic way. GenAI exploration: Use tools like Midjourney, Gemini, ChatGPT, Runway, etc. to generate concepts, imagery across categories and final static + short form video assets. Systems &amp; libraries: Help build and maintain a high-quality library of prompts, templates and brand assets that make the whole team faster and sharper. Self-driven projects: Identify visual/creative opportunities teams are not asking for yet and lead them end to end. Must Haves Great taste: A sharp eye for typography, layout, colour, visual hierarchy and composition. Bar-raiser mindset. You’re not here to ‘service requests’; you’re here to elevate how the brand looks and feels. GenAI fluency: Hands-on experience and portfolio with Midjourney/Gemini/RunwayML (or similar) as part of your creative process, not just for fun, but for shippable work. Strong skills in Figma + Adobe Suite (Photoshop / Illustrator / After Effects or similar). Ability to interpret business and marketing context: you may not know all the numbers, but you understand what a creative is supposed to do (clicks, recall, trust, etc.). A portfolio showing distinctive, well-crafted work (links required). High ownership &amp; agency: 0 follow-ups needed to move work forward; you close loops yourself. Preferred Experience Experience working brand-side for a D2C or consumer tech brand, not just agency. Demonstrable high-quality work created with GenAI tools (before/after, prompts, process is a plus). Comfort working with motion (simple animations, social videos). Experience collaborating with performance marketing and brand teams Experience streamlining creative workflows with automation/AI for speed How You Work You’re comfortable with creative risk: exploring new routes, not just safe, expected ones, while still staying true to the brand. You don’t need to be ‘managed’, you manage the work. You take a brief, ask sharp questions (if needed). You have a strong opinion on what ‘good’ looks like and the craft to back it. What to Share When You Apply Portfolio link (mandatory): please highlight: 2-3 projects where you used GenAI tools meaningfully. 2-3 projects that show strong brand consistency across formats. A short note (3-4 lines) on how you currently use GenAI in your workflow.

Graphic Designer in New Delhi (UID-13910)

Job Description

Job Details

Skills Required for Graphic Designer

Job Description for Graphic Designer

Explore More Opportunities